Hard Sea Lures

  • Savage Gear Gravity Shallow 11.5cm 20g

    £15.99
    This product has multiple variants. The options may be chosen on the product page
  • IMA Yoichi 99 – 9.9cm 28g

    £19.99
    This product has multiple variants. The options may be chosen on the product page
  • IMA Sasuke 120 Reppa – 12cm 13g

    £21.99
    This product has multiple variants. The options may be chosen on the product page
  • Savage Gear Bullet Mullet 11.2cm 23.5g

    £12.99
    This product has multiple variants. The options may be chosen on the product page
  • Savage Gear Bullet Mullet 11.2cm 23.5g

    £12.99
    This product has multiple variants. The options may be chosen on the product page
  • Xorus Popchinko 140 – 14cm 33g

    £24.49
    This product has multiple variants. The options may be chosen on the product page
  • Xorus Patchinko 100 – 10cm 11g

    £22.49
    This product has multiple variants. The options may be chosen on the product page
  • IMA Komomo SF-125 – 12.5cm 20g

    £21.99
    This product has multiple variants. The options may be chosen on the product page
  • Ima Silent Salt Skimmer

    £20.99
    This product has multiple variants. The options may be chosen on the product page
  • Hart The Edition Cyborg Blue 130G

    £5.99
  • Savage Gear Gravity Shallow 10cm 14g Black Magic

    £15.99
    This product has multiple variants. The options may be chosen on the product page
  • Savage Gear Bullet Mullet 11.2cm 23.5g

    £12.99
    This product has multiple variants. The options may be chosen on the product page
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Hard sea lures have revolutionized the way anglers fish for bass in the UK. They have become increasingly popular in recent years because they offer a great opportunity to cover a large area of water and target fish at different levels. The efficiency of hard lures lies in their ability to mimic the behavior of the prey fish. Different types of hard lures come in various shapes and sizes, including diving plugs, swimbaits, jerkbaits, and topwater or surface lures, such as poppers.

Diving plugs are designed to dive deep into the water and can mimic the movement of a baitfish. They can help anglers target deep-water fish, where most predatory fish usually lurk. They come in various shapes and sizes to achieve different depths.

Swimbaits have a realistic swimming action that mimics baitfish in a way that can attract predators from far away. They come in different weights and sizes, which allow the angler to fish at different depths depending on the situation.

Jerkbaits mimic the movement of an injured baitfish or sudden movements of a healthy one, which can trigger the predatory instincts of bass. They create an erratic, stop-and-go movement that helps to catch the attention of the fish.

Topwater or surface lures, like poppers, are designed to float on the surface of the water and make some noise to attract predators. The lure makes a popping or gurgling sound when retrieved, creating a commotion.

Other types of hard lures include suspending lures, which can stay in the water column at a particular depth and can be retrieved to create a realistic swimming motion.

In conclusion, hard sea lures allow anglers to cover a larger area of water, target fish at various depths, and mimic the fish’s prey behavior patterns. Different types of hard lures, such as diving plugs, swimbaits, jerkbaits, topwater lures, like poppers, and suspended lures, can be used to target bass in different water conditions. Anglers should experiment with different lures and techniques to determine what works best for them.